Marketing Execution – Knowing your strategy is entirely different than taking action.

  • Jay Kassing -Marketing Execution
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Marketing Execution – Knowing your strategy is entirely different than taking action.

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Marketing Execution is a quick read designed to give your marketing efforts strategic purpose.

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Product Description

Marketing Execution – Knowing your strategy is
entirely different than taking action.

By Jay Kassing


Designed to be shared with anyone on your staff who needs to know the fundamentals of results-based execution.

Excerpt:
The single biggest business challenge in America isn’t over-regulation, the economy or competition. It is the inability to EXECUTE “The Plan.” What is your plan? Each year, the senior team at most every financial institution sequesters themselves at some posh hotel conference room to develop the plan to end all plans. Then what? Nothing? Well, for many this is true…

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